Starbucks Casts a Spell with ‘Wicked’-Themed Drinks and Merchandise Line
In a magical collaboration that’s stirring up excitement across the nation, Starbucks has unveiled two spellbinding beverages and an exclusive merchandise collection inspired by the upcoming film adaptation of “Wicked.” Starting October 22, 2024, coffee lovers and theater enthusiasts alike can experience a taste of Oz at their local Starbucks.
Magical Potions Hit the Menu
The star attractions of this limited-time offering are two specially crafted drinks that pay homage to the movie’s lead characters. “Glinda’s Pink Potion” transforms the classic Mango Dragonfruit Refresher into a whimsical creation.
The drink features coconut milk, real dragonfruit pieces, and a crown of strawberry cold foam, finished with sparkling candy sprinkles that capture Glinda’s signature charm.
For those drawn to a darker beer, “Elphaba’s Cold Brew” offers a bold alternative. This bewitching beverage combines Starbucks’ signature cold brew with peppermint syrup, topped with a striking matcha cold foam that perfectly represents the character’s iconic green complexion. Green candy sprinkles add the final touch of magic.
Merchandise that sparkles and shines
Beginning November 7, Starbucks will roll out an extensive collection of ‘Wicked”-themed merchandise across three distinct lines inspired by Elphaba, Glinda, and the Emerald City. Coffee enthusiasts can choose from:
- Cold cups (starting at $27.95)
- Specialty straw cups ($34.95)
- Tumblers ($32.95)
- Themed keychains ($17.95)
Target exclusive shoppers can find a fourth collection celebrating the friendship between the two witches, featuring pink and green swirl designs. For the ultimate collectors, Universal Theme Parks will exclusively offer ceramic mugs inspired by Oz locations, including Munchkinland, the Emerald City, and Shiz University.
A Partnership That Defies Gravity
“When dreaming up these beverages, we wanted to capture the essence of these beloved characters,” says Natalia Vasquez, Starbucks beverage developer. “Each drink tells a story through its colors and flavors, just as the movie will through its performances.”
The timing of this release aligns perfectly with the highly anticipated premiere of “Wicked,” starring Cynthia Erivo as Elphaba and Ariana Grande as Glinda. Directed by Jon M. Chu, the film promises to bring new magic to the beloved Broadway musical that has captivated audiences for years.
Limited Time Magic
Coffee lovers should note that these enchanted offerings won’t last forever. The beverages will be available at participating Starbucks locations in the United States, Canada, and select international markets while supplies last. We recommend early visits for those hoping to secure pieces from the merchandise collection, as we anticipate these items to sell quickly.
Starbucks customers can also pick up special edition Emerald City Cards, with a golden keychain card version requiring a minimum $50 load launching on November 7. These collectible payment cards offer another way for fans to carry a piece of Oz with them.
As the weather turns cooler and the holiday season approaches, these “Wicked” offerings provide a perfectly timed touch of theatrical magic to Starbucks’ winter lineup, proving that sometimes the best stories can be told through a precisely crafted cup of coffee.
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